← All Projects
Brand Homes & Flagships

// BRIEF
Create a new kind of wellness centre for dogs, reimagining how owners care for their pets beyond the traditional vet
// RESPONSE
Wag more, worry less.
Taking our experience design thinking into a very different world, we worked with Mars to conceive and create a new kind of destination for dog wellness.
Centred around a nose-to-tail quarterly wellness assessment, Pawra brings everything dogs need to stay well, stay fit, stay sharp and recover together under one roof.
From private wellness pods and sensory hydrotherapy to calming scents, sounds and carefully considered spaces, every element of the experience was designed around the dog — reducing stress and making every visit feel positive for pets and their owners.
More than somewhere to go when something is wrong, Pawra is designed around keeping dogs well — helping them live healthier, happier lives for longer.







