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Brand Homes & Flagships
// BRIEF
Create a new visitor experience at Luss Distillery, bringing the stories of Loch Lomond Whiskies and Ben Lomond Gin to life and creating a compelling introduction to the wider distillery experience.
// RESPONSE
The Spirit of Loch Lomond
We created an immersive, self-guided Discovery Centre that invites visitors to explore the people, place and craft behind Loch Lomond Whiskies and Ben Lomond Gin.
Rooted in the extraordinary landscape of Loch Lomond, the experience combines rich storytelling with interactive and multimedia moments to reveal the distinctive character, flavours and stories behind each spirit.
Designed as the starting point for a visit to Luss Distillery, the Discovery Centre sets the scene before visitors continue their journey through tastings, tours, retail and hospitality
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