Brief: To bring back pleasure! Following on from research that showed young people are struggling to afford live events tickets due to the cost of living crisis, The Pleasure Pass was born. Wanting to help young people access pleasurable moments and also drive trial of Magnum’s new range of products (Starchaser and Sunlover)
Response: A multi-channel activation campaign fronted by chart-topping Tom Grennan that spanned PR, Influencer, Social, Experiential and Sampling that resulted in record-breaking levels of engagement. We created a glorious live events ticket give-away and national sampling roadshow at London Kings Cross, Birmingham New Street and Manchester Piccadilly as well as Boiler Room’s summer festival.
Lifting the lid on the latest news from everyone at Hot Pickle.
Follow us on instagram to keep up to date with all our latest activations/events and general happening.
It's not all work, work, work our instagram is also full of creative inspiration from the world of experiential design.Take us there
We would love to talk to you about your business.
Get in touch with one of our talented team to see how we can support and advise.
+44 (0)203 735 8028
For new business enquires please contact Daisy: